International Burch University Library

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Strategic marketing problems :

by Kerin, Roger A.
Additional authors: Peterson, Robert A. -- (Robert Allen), -- 1944-
Published by : Pearson/Prentice Hall, (Upper Saddle River, NJ :) Physical details: x, 722 p. : ill. ; 29 cm. ISBN:0131871528 (hbk.). Year: 2007
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Includes bibliographical references and indexes.

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